I didn’t receive the most encouraging response when I announced that I was going to attempt Twitter based audience participation when reviewing the Efterklang gig.
Chris Unitt was the first to tweet with
‘Interesting that. Not planning to review this one though – thinking too much (incl afterwards) often detracts from enjoyment.’
This was swiftly followed by Pete Ashton
‘Reviewing gigs via Twitter is so 18 months ago, darling! http://j.mp/1FSUjV (I’ll be photographing but you go for it).’
I fired back with
‘@ChrisUnitt Fair point, especially as [Efterklang are] immersive. Guess I’m more interested in experience than analysis. And @peteashton pix=1,000,000 tweets’.
Twitter isn’t particularly original or interesting way to review a gig. In fact if you present it in similar way to Giles Coren’s recent food review, it’s funny but ends up being more about the technology than the subject. Chris Unitt (who also kindly passed me that link) had a point, how much of a gig would you enjoy tapping away at a phone?
Popularity: 32% [?]
A thoughtful insight and ideas I will use on my blog. You’ve obviously spent some time on this. Well done!